3 Reasons Your Business Needs a Blue Billboard Screen

Aug 23, 2022 | Advertising, Audience, Marketing

3 Reasons Your Business Needs a Blue Billboard Screen (Featured Image)

Our fast-growing advertising network spans a huge variety of venues across the South East — from shopping centres and gyms to retail outlets and beyond. We’re always on the lookout for high-footfall businesses to join our display screen network, and the best part? It’s completely free to get involved, and you can even run your own ad campaigns at no cost either.

Still wondering what’s in it for you? Here are three great reasons to get a Blue Billboard screen in your business.

1. Grab People’s Attention

Our bright, high-definition displays are hard to ignore. Whether your screen is positioned in a busy gym, a bustling shopping centre corridor, or inside your premises, it acts as a magnet for attention — drawing people in and making your space more visible and engaging.

2. Boost Your Sales

A screen doesn’t just attract attention, it holds it. When customers have something engaging to look at, they naturally spend more time in your space. This is known as “dwell time” — and more dwell time means more sales. In fact, research by Pathintelligence found that a 1% increase in dwell time leads to a 1.3% increase in sales. That’s a pretty compelling number.

3. Earn Passive Income

In between your own content, we display ads from other businesses on your screen — and you get a share of the revenue. We make sure none of the ads shown compete with your business, and everything is pre-watershed, meaning no inappropriate content that could reflect badly on you.

Joining the Blue Billboard network really is a win-win. You get a free, eye-catching screen, more engaged customers, and an extra income stream — all with no hassle.